Author
Robert Bolder
Founder, Trackity
Robert is the founder of Trackity in Zevenaar, the Netherlands. Trackity was founded by Robert after he saw how e-commerce teams actually use conversion data for their real budget decisions. Now he's focusing on getting server-side tracking accurate and easy to use, so that everyone can get a Shopify or WooCommerce store up and running in a matter of minutes.
Server-side tracking
Conversion attribution
E-commerce analytics
Shopify tracking
WooCommerce tracking
First-party data
Articles by Robert
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Guides
Server-Side Tracking for Shopify & WooCommerce: The Complete Guide
Learn why server-side tracking is the future of e-commerce tracking and how to set it up the right way for more accurate data, lower CPA and better marketing…
June 1, 2026 • 3 min read
