Tracking accuracy

Trust what you see with five layer tracking accuracy.

Trackity five layer tracking system makes sure you do not miss a single touchpoint, even across devices, ad blockers and strict privacy rules. From first click to final conversion you see the real journey behind every sale.

A proprietary five layer attribution engine runs on real time infrastructure and hardened data protocols with a privacy first design. Every event is verified, enriched and stitched together into a clear, reliable picture you can use for daily decisions.

  • First party data modeling and privacy safe ID stitching keeps users protected while you keep journeys complete.
  • Live event streaming with Kafka and Redis delivers signals in seconds so reports and decisions stay fresh.
  • Built in data integrity and duplication prevention keeps the same numbers in every report, for every team.
Improve conversions

Boost conversions, uncover hidden opportunities.

Unlike traditional tracking tools, Trackity goes far deeper. Every event flows through a hybrid of server side pipelines, client side event streams, UTM enrichment, zero party data and intelligent fallbacks.

All of it runs on Apache Kafka, Redis queues and redundant PostgreSQL clusters, so it behaves like an enterprise analytics stack without asking you to hire a data engineer. You get the power of serious infrastructure in a product your team can actually use every day.

There is more under the surface. Proprietary enrichment layers quietly rebuild broken journeys, recover lost attribution and surface opportunities that other tools never see. Even under iOS restrictions and aggressive ad blockers your view of revenue stays clear.

Why Trackity accuracy stands apart

Why Trackity accuracy outperforms everything you have used before.

This is not another pixel wrapper or webhook plugin. Trackity behaves like a real time analytics core, with engineering decisions that remove false positives, inflated ROAS and broken journeys by design.

When signals clash or drop, Trackity does the hard work for you. Deterministic logic scores every signal on confidence, origin timestamp and attribution window, while edge aware architecture keeps cold starts, privacy modes and cookie loss under control.

A
Deterministic signal arbitration
When overlapping events or delayed callbacks arrive, Trackity scores each signal and locks in the highest confidence path automatically.
Prevents double counting and noisy ROAS
B
Edge optimized cold start handling
Predictive cookie binding at the edge keeps attribution accurate for first load and privacy mode users, without third party cookies or delayed pixels.
Cold starts still get reliable credit
C
Passive session stitching
Timeline correlation rebuilds journeys for users who block scripts or cookies by aligning traffic source, time windows and campaign clusters.
Partial sessions become full journeys