The minds engineering accurate ROAS for ecommerce brands.
We are a focused team of engineers, data specialists, and strategists who live in the same dashboards you do. From Kafka streams to creative strategy, everything we build has one goal: give you tracking you can trust and decisions you can defend.
No big egos, no black boxes. Just a tight-knit crew obsessed with solving the hardest problems in modern attribution so your brand can scale with confidence.
Built by people. Powered by purpose.
Meet the team behind the platform. Engineers, designers, strategists, and dreamers who bring Trackity to life every day. We think in systems, care about outcomes, and believe the best tools are built by teams who use them.
Every name you see here is directly involved in how Trackity looks, feels, and performs. No faceless vendor. Just people who live and breathe ecommerce tracking.
With over two decades of experience in building and scaling tech companies, Robert brings sharp strategy and deep technical insight to every decision. As the driving force behind Trackity, he is on a mission to make attribution smarter, faster, and future‑proof.
Leo combines deep systems thinking with pragmatic engineering. From Kafka streams to API security, he has built Trackity’s backend for performance and scale so it keeps running silently, securely, and fast, even under pressure.
Jonas transforms raw event streams into marketing clarity. With a background in statistical modelling and machine learning, he leads attribution logic, forecasting models, and data integrity at Trackity.
Nina turns complex data into intuitive dashboards. With deep expertise in modern JavaScript frameworks, she makes sure the Trackity interface feels fast, fluid, and delightful for busy performance teams.
Tomás thrives in the space between product ambition and technical reality. Equally comfortable optimising a query or refining UI components, he ships key features end to end with a bias for performance and simplicity.
Luca is Trackity’s go‑to expert for making ad platform conversions rock‑solid. With deep knowledge of Google Ads, Meta, TikTok, and Microsoft Ads APIs, he keeps attribution accurate, compliant, and optimised from click to purchase.
Best performance starts with the right people behind every layer.
Trackity is more than an attribution engine. It is the result of backend engineering, product design, data science, and growth experience working together as one team. Every layer of the platform has a specialist behind it who thinks in both code and outcomes.
That is how we ship features that respect your stack, your workload, and your revenue targets instead of just looking good in a demo.
The result: a tracking layer that respects engineering standards, delights operators, and answers the questions your performance and finance teams ask every week.
